While Instagram, Facebook and maybe even Twitter might be beneficial for spreading the word and driving up sales & keeping folks entertained - it's a total waste of time if your objective is to transfer knowledge or build a library of said knowledge - because all three platforms are nearly unsearchable and lack any sort of bookmarks. (Yes, you can save on IG, but that works oh so well for the first 50 items, then you're lost) You either know exactly where to find something, and then maybe link it for someone else, or it's gone.
If knowledge transfer and collecting it library-style is what you aim for, Forums - as old as the concept is, speaking of the "internet age" - are still #1.
If it wasn't for (formerly) Festool employed people like Phil or Tyler who spent enormous amounts of time to offer help, guidance and expertise & knowledge you wouldn't even notice that the FOG is run by Festool at the moment.
Although, I was told on numerous occasions that Festool corporate watches the FOG and it's being used as a resource and highly regarded in that respect.
Let's hope we see some more activity from Festool corporate in the future.
Kind regards,
Oliver
So true six-point socket.
I’m amazed by the resources put into SOME (SOcial MEdia) by large companies. They measure in hits and not by quality. That, in marketing is a huge difference..
Educated in marketing I kind of gave up on applying for jobs that suited. I was told (Last rejection was from the native Land Rover office) that they wanted all my skills, but THE most important thing was experience in SOME marketing. I tried to tell them that that might not be THE place to market advanced products, but maybe sun glasses and so on..
- Couldn’t help it..
![Big Grin [big grin]](https://www.festoolownersgroup.com/Smileys/default/biggrin.gif)
So they probably ended up with someone skilled at SOME, but didn’t know a sh... about what LR is. Who cares
![Huh?! [huh]](https://www.festoolownersgroup.com/Smileys/default/huhsmiley.gif)
I have no experience of Phil Beckley, but; reading about him here, and have seen a few videos - he’s truly a loss for maybe even other companies he’s been with along with Festool.
Even before joining FOG, I became aware of @Mr. Peter Parfitt via YouTube, I’ve always rejected Google’s attempt to have me registered in order to subscribe, but seeing Peter in his videos, demonstrating Festool among other products and techniques I finally made an account to be able to subscribe. (I generally reject SOME all together as a principal)
So if you like Peter, I would be happy to send in a recommendation to FT to be their anchor of knowledge in Europe
![Wink [wink]](https://www.festoolownersgroup.com/Smileys/default/winksmiley.gif)